THE BIG SHACK - SHAKE SHACK
Before Shake Shack introduced its biggest burger yet—the Big Shack—they wanted the internet to know something big was coming.
So, we made a big bag.
People liked it.
SOCIAL
AD - Savannah Zerbel CW - Cristina Thorson
CDs - Rachel Frederick & Shannon Murphy
ECDs - Rob Palmer & Mark Fitzloff
The Big Shack is like the Big Mac, but way better. So when Shake Shack reimagined McDonald’s iconic Big Mac jingle, I got to help bring it to life. I worked on the storyboards, casting, wardrobe, lighting, color, music, and set design briefs.
FILM PRODUCTION EXPERIENCE
