MICROSOFT

Real Work

MODERN TECH THROUGH A RETRO LENS

Microsoft Surface wanted to show Gen Z they're built for the future. Gen Z loves the past. So we made old-school ads to show off next-gen tech.

Art/concept - Savannah Zerbel

DESKTOPS THROUGH TIME

Windows 11 is the most advanced version yet. Gen Z has forgotten how far it’s come. So we brought it back—with a digital timeline of the desktops they grew up with.

Art/concept - Savannah Zerbel
Sound - Sam Molinaro

CONTENT CREATION